We recently discussed MCD’s decision to stay open 24/7 and try to leverage their fixed costs. Now Walt Disney wants to leverage itself further into the wedding business. Turns out there are 2,000 wedding a year in one of the two Disney theme parks. So now Disney is taking the next step by branding wedding gowns. Get yours now at the ‘modest’ price of $1100-$3000.
Okay enough of my prattling about cars, gals will this idea take off? Click and read the article, they are serious about this!
Professor Elam 
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