This short video won the award in its category at the Cannes Film Festival.  No wonder. It is less than five minutes long but consider how it grabs your attention and holds you.  And notice that there is no dialog.  As you know I am big on good communication, this video communicates!

The point is, could you craft a message like this, watch it a second time and look at all the ways the film maker drew you into the story, and look how much story was told in a short period of time.

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