Does it catch your eye? Is this a 'classic' Scagletti design? A collector thought so paying $12.1 million for this 1957 Ferrari Testa Rosa.
Only a few dozen were produced and it won consistently from 1958-1961.
We will be studying Total Quality Management and consumer preferences in Managerial Accounting. Ferrari is to this day a producer of a small number of expensive autos. Yet the very name Ferrari like the Fabrege Egg is synonomous with exclusivity. Arrive in a Ferrari and you have, arrived. What other products display such a mystique? The dresses and jewelry on display by famous or would be famous women at the Academy Awards are an example. What factors does such a car possess that no NASCAR racer for example will ever convey?
When does such a manufacture object become an art object? Is it a car, or an artistic expression of its creator? When does a painting, a sculpture, a car, a building (the famous Sydney Opera House for example) become art ? Is it possible to start from scratch and achieve such distinction?
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