This article from the Canadian Post
reflects on the downfall of GM. It also gives a vivid description of how GM worked using mangerial accounting principles, when it did work. The article seems to stop before a logical end, like exactly what is wrong and what might be fixed now but oh well.
The stock market is up but GM is back to offering zero percent financing and buyers can return the car in 60 days if they do not like it. That does not sound like a strong formula to me, what to do if the market and attitudes decline again?
Professor Elam 
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