Wed Jan 26 2011
Eastman Kodak announced its profit dropped 95%. But read the link to see the spin the CEO put on that development. At less than five bucks, EK stock is still struggling to adjust to the new digital world. EK was way way late believing that film would hang around before digital really caught on.
We study accounting not just to learn how to construct a financial statement but to learn how to analyze one. Go to finance.yahoo and take a look at EK's statements, what do they tell you? We will take a look in class today.
EK like Polaroid, IBM, Smith Corona, Remington Rand did not anticipate the speed of change in the market place. Will they survive?
Professor Elam 
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