Professor Elam

Friday March 18

It's a bird

It's a plane

No, it's the earnings of LULU!

(This is a play on the opening words to the old Superman TV Series…) 

Silly me, I thought LULU might be a little pricey at a 58 P/E. But click on the link and learn that LULU is 'training' its shoppers!  Yes training them to learn that the low inventory model means that trendy tank top priced 2-3x what it might be at Academy or Target just might not be there next week! Oh gee, the embarassment of going to Yoga in a low priced yoga gear, can't bear the thought!

Well don't laugh it's working. As consumers in Idaho contemplate applying for food stamps the yoga crowd can't get enough LULU. 

You will recall I mentioned in class that 

insiders are selling like crazy.  Well selling the stock that is, I am sure they do so adorned in the latest LULU duds.