Thursday Sept 25, 2011
In a true Back to the Future Moment, those that have most embraced social media in cyber space are re-discovering the joy of, yes, stationery!.
At left a Tiwtter Exec operates a letterpress machine. Now trust me, if you have ever been in a print shop, you know this is a posed photo- in reality she would be covered in Ink Spots.
It seems that social media followers really get off on the real thing, the written word, oh click the link above and read about it. And they like doing it with a flourish – hence the return of fancy stationery.
It just goes to show you, examining the social mood, the fabric of Socionomics can give one insight into marketing trends. And satisfying the customer is what managerial accounting is all about.
Professor Elam 
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