Professor Elam

Saturday Jan 17 2015

'We viewed an article to day in Ethics which mentioned Tipping Point. When I asked the class I got blank stares all around. 

Here is the Amazon Malcolm Gladwell Page. OUtliers and Tipping Point were best sellers for him. No dobut the other books since have been as well. 

We are asking you to write a paper. Here is one of the best examples of good writing around

The Pitchman by Gladwell  This first brought Gladwell to national attention. It is his profile of Ron Popei pitchman for numerous gadgets sold over the years on cable tv on the weekend.