Wednesday August 12, 2015

Shake Shak now carries a market capitalization near that of Wendy's.

Screen Shot 2015-08-12 at 5.21.34 AM

But Wendy's has 71x more locations and 86x the revenue!

A finance textbook would state that the value of a firm is the present value of future cash flows. Clearly that is NOT how Shake Shack is being valued. Shack is valued via positive social mood which has put a high premium on expected growth. 

Learn more at the socionomics website.

Posted in

Leave a comment