No doubt about it, UT football is big business. 

This report from Forbes shows just how big it is. One of the students reminded me that UTSA is trying to get in the football business, I find that interesting as I thought UT Austin would oppose that idea.  I suspect however that UTSA will find that like SWT aka Texas State middling around in Div 2 or 1AA is more a drain on resources than a revenue stream. 

One of the tv stations in Austin did a special on how UT prepares for a football game, not the team mind you but for example. A siren or horn is sounded on when tail gaters can officially enter the designated area on Friday night for the next day game, yep they camp out all night.  Administrators at other schools dream of such revenue streams. But as Texas State and even Univ North Texas found, gold is hard to prospect. 

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2 responses to “UT Football #2 in Revenue”

  1. Daisy Castillo Avatar
    Daisy Castillo

    The numbers stated in the article are amazing ! UT was the second most profitable team worth $92 million but I think the best part is that $4.7 million went to academics and when the Longhorns play at home, there is an increase in revenue for the county of about $9.4 million. It is not surprising to understand why UTSA would be trying to get into the football business. If San Antonio could see an increase in sales and give back to the schools’ education program then that would be a win-win scenario for everyone.

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  2. Dennis Elam Avatar

    See my posttoday on the link to the Texas Monthly article about UT Inc. AS I observed achieving those results are much more difficult for the UNTs and UHs as UTSA will discover, how many of us have ever been to a UTSA athletic event?

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