Professor Elam

Accounting & Investing Info for San Antonio A & M

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Apple on Campus

Thursday Dec 17 2009

The Apple site has two interesting stories about Abilene Christian University and Univ of Washington using iPhone and iTouch to connect with students. The story says that the Univ of Washington app has been downloaded in 33 countries. The electronic book wars are heating up with 

Barnes and Noble Nook

Amazon Kindle

Sony Reader

Apples' to be released tablet, probably March

We discuss strategy in cost class so let's discuss it here. Apple is looking to leap from the popularity of its iPod, over 100 M sold world wide, to iPhone to iTouch, to Tablet to Mac computers. By the way the biggest gripe about iPhone is that the ATT servers in NYC are over loaded with traffic from the iPhone. Cigarette makers used to target young people, no one starts smoking later in life though many former smokers start again, Pepsi coined the pepsi generation. Apple is doing the same, if you get hooked on the igeneration as a college freshman, you are likely to stay with Apple.  THis is all concurrent with my ongoing advocacy of incorporating design into a curriculum. Apple has done this stunningly well, the best Dell can do is to color the outside of their laptops. 

Anyway, take a look, please sound off on what you would like to see on this campus. 

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2 responses to “Apple on Campus”

  1. Jerry Avatar
    Jerry

    Guess I never really thought about that Dr. Elam. You’re right, I know the chances of you smoking is realtively slim if you didnt not smoke before the age of 17. Similarly, Apple is positioning themselves in this same fashion by making sure teens get that small Ipod shuffle or nano over the MS model. I thought Apple was a FAD but it very well could become an epidemic. Interesting…thanks.

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  2. uaRTERL Avatar
    uaRTERL

    100 Million iPods and counting, so many iPhones in New York City the users gripe that they have overwhelmed the server space, this is not a fad….iTouch, iPhone, iMac, coming iTablet

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