Martha Stewart is attempting to re invent her company once again by taking over the Hallmark Channel. So far the results are not promising. This is a pretty good article on socionomics though I doubt the writer realizes it. He notes that Cher is on magazine covers for Burlesque, Oprah is going Cable amid falling ratings, and yes Lady Gaga has slipped into the new Madonna role.
Like High Hefner at Playboy, MSO has been a much better deal for its owner than for investors. Martha is 69 now, and still trying to make the same formula work. One criticism of MSO was that a company would not likely endure with the name of one mortal on the masthead. After all Betty Crocker's image can change generation to generation, hair style and all, like Blondie in Dagwood, she is perpetually 39. The rest of us have no such luck.
You tell me, are all enthralled still with Angelina Jollie? Hmm, the timing may be just right for the marriage of the Prince and his new bride next year, the world needs a new female lead….
Professor Elam 
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