Professor Elam

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A TQM Program Includes Thank you notes

Thursday May 31, 2012

Check out this essay on the importance of thank you notes.

In ACCT 3301 we will be reading about Dr. Deming's Total Quality Management Philosophy. Putting the customer first is one of Deming's BIg Ideas.  Clearly the non profits were doing this by telling donors they did not include a gift but spent the money on the animals instead. 

You will also find many refernces on my blog to socionomics. This social science holds that changes in social mood cause actual changes in society. such changes are generated internally, rather than from external stiumulus as most believe. this must be the case of the good news would perpetually keep people happy at stock market tops and the bad news would make them permanently unhappy at stock market bottoms. 

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One response to “A TQM Program Includes Thank you notes”

  1. C Kingsley Avatar
    C Kingsley

    Interesting read, pretty much agreed with it. The only thing missing IMO was the extra personal touch a phone call saying thank you prior to the thankyou note. Please everyone notice that the thank you note included a handwritten note as well not just a printed note with stamped signature, nor a printed note with a handwritten signature, but a full handwritten note and signature (it really doesn’t matter who signs it but the higher it goes the better). Also liked the no included evelope approach.

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