Tuesday August 27, 2013
Carolyn Saint Is President of the North America Board of Institute of Internal Auidtors. This is a two minute video clip in which she urges students to consider internal audit as a career. Since I similarly do the same, I watched the clip with the intention of posting it.
Hmmmm, after watching I decided this was a better lesson on how to deliver a two minute pitch ala Toastmasters than just a ptich for internal audit. Consider
Did she grab your attention at the start
Is the message concise and to the point
Does she describe enought of what an internal auditor does to make you want to know more
Was this an effective message to colege students
Is her outfit helpful or distracting?
These are all things that one learns in Toastmasters. Delivering an effective two minute pitch is one of the most difficult things in media. This is why the creators of commercials for products and politicians get paid the big bucks.
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